Don't Make Ads, Make TikTok Videos

Date Published:
October 8, 2022
Author:
Summer Stirling

The holiday season is the best time to increase your sales. But, everyone and their dog are flooding the online world with ads.

So what can you do to get an edge on the competition? Use TikTok Spark Ads to get higher ROAS!

TikTok is where the parties are happening, and you should have FOMO if you’re not there.

With more than 100 million monthly users in the US alone, TikTok is the best place to find your audience this year.

That being said, your typical approach to marketing might not work out for you on this app. TikTok users want authenticity, engagement, storytelling, entertainment, and even a good laugh to share with friends.

So get your creativity cap on and get ready to add a little Spark to your marketing.

TikTok creators redefine entertainment, start trends, and they love to share their reviews of products and services. You can tap into this world by engaging with creators and the community. Find fun and unique ways to jump on trends and have fun conversations with your current and future customers. 

Not only can you use Spark Ads to repurpose your previous creative content, but you can also use it to duet with other creators. Duets are a playful way to increase your reach across the platform and grow your community.

For a few examples of brands winning with Spark Ads, check out the success stories of Vessie, Isle of Paradise, and Kayo Sports.

So, how do you get started with TikTok’s Spark Ads? Check out this handy guide here.

Need help? Set up a call with us below!